Thank you for a great first year!
I know it seems odd to have a 60-year-old brand thanking you for a great first year, but that’s the case here. 2011 was indeed our first full year of shipping the “new” Lew’s and your response and support of our all-new lineup of baitcast reels, spinning reels, rods and accessories was amazing!
That’s why we’re saying “thank you.” You have humbled us with your response to our products in purchases, words and photos. Your trust in giving our products a try right out of the chute means a lot to us and serves as proof that our commitment to product excellence and customer service is taking us down this right path together.
Like you, we fish too. We are as passionate about product design, performance and value as we are about our fishing. Lew Childre founded this great American brand because, first and foremost, he was a fisherman. He was his toughest critic and the hardest of all anglers to please. That’s why his everlasting motto became Lighter, Faster and Stronger.
We remain passionately committed to continuing the tradition of building innovative and performance driven products just as the great Lew Childre did for years. As proof, please check out our new products for 2012, like the Tournament MG Baitcast series, Laser SL Rod Series, all-new Wally Marshall Signature Series of rods and reels, and much more. We trust you will find that the tradition continues!
Thank you again for making our first year something special to remember. We promise to continue to do our best in bringing you the finest in products under the Lew’s brand.
Lynn Reeves and the Lew’s team